Following the official announcement of the Redmi Turbo 3 smartphone and the Redmi Pad Pro set to be launched on April 10th, Xiaomi Smart Ecological Chain officially announced that they will also unveil Xiaomi's first open-ear headphones product.
From the poster, it's evident that Xiaomi's open-back headphones will embrace the current trend of non-intrusive, open-back audio design, ensuring precise sound delivery to the ears while allowing for clear awareness of the surrounding environment. In terms of design, Xiaomi's open-back headphones feature ergonomic design, with ear-hook styling complemented by skin-friendly liquid silicone and an embedded flexible nickel-titanium core, enabling secure and lightweight wearing. Additionally, Xiaomi's open-back headphones boast ultra-high sound quality, ultra-low distortion, and superb sound leakage prevention, making them suitable for confident use even in quiet environments.
According to Canalys' statistics on the personal smart audio market as of the fourth quarter of 2023, open-back headphones accounted for 2.9% of the personal audio market, with a sequential growth rate of 68.2%. Although they represent a small proportion, their rapid growth rate indicates significant potential for expansion. Various players are actively involved in the market, leading to a vibrant market landscape. Open-back headphones are emerging in the wireless headphone market with their unique characteristics, gradually gaining prominence.