Xiaomi SU7's Female Ownership Hits 50%! Weibo CEO: Lei Jun's Positive Image Contributes

On April 12th, Weibo CEO Wang Gaofei shared on his personal Weibo account that several of his female colleagues are interested in the Xiaomi SU7, partly due to Lei Jun's reputable image.

During recent meetings, Wang mentioned that his female colleagues highlighted three main reasons for their interest in the SU7:

1. Lei Jun's positive image and fidelity;
2. Xiaomi’s strong brand and low long-term business risks;
3. The SU7's attractive design and sun protection features. In the comments section, netizens also expressed agreement, stating that Lei Jun's humble and gentle attitude towards consumers feels comfortable. Moreover, electric cars are still evolving as major electronic products, so the boss's attitude is crucial. In a recent video, Lei Jun announced that what's most surprising about the release of the Xiaomi SU7 is its popularity among female users.

Lei Jun stated that nearly 30% of Xiaomi SU7 buyers are women, and many of the orders are placed by husbands, boyfriends, or brothers for their wives, girlfriends, sisters, or female relatives. Therefore, Lei Jun expects that female owners of the SU7 may reach 40%, or even 50%.