On April 7th, WeChat announced that its platform inspection revealed a small number of users engaging in malicious marketing by exploiting hot topics and spreading unfounded information regarding enterprises.
WeChat stated that such behavior undermines the business environment online, and the platform will take a tiered approach to banning relevant accounts based on the severity of their violations.
WeChat is intensifying efforts to crack down on deliberate rumors and defamation against entrepreneurs, as well as the fabrication and dissemination of false information and malicious hype to garner traffic. This move aims to implement the requirements of the "Clear and Optimize the Business Environment Online—Rectify the Chaos of Enterprise-related Infringing Information" special action, effectively safeguarding the legitimate rights and interests of enterprises and entrepreneurs in the online sphere.
The platform will strictly adhere to the requirements of the special action, lawfully and reasonably handling content that infringes upon the legitimate rights and interests of enterprises and entrepreneurs. Together, we aim to uphold the order of enterprise operations and build a favorable business environment online.
