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Volkswagen CEO Obo Mu Personally Announces: First Audi-SAIC Cooperation Vehicle to Launch in 2026

Wang Lve Wed, Mar 13 2024 11:25 PM EST

On March 13th, Volkswagen CEO Obo Mu revealed during the annual media briefing that the vehicle developed through collaboration between Audi and SAIC Group will be launched in 2026.

According to previous reports, Audi and SAIC Group have signed a memorandum of understanding and deepened their existing cooperation to "jointly develop electric intelligent connected vehicles exclusive to the Chinese market". s_08b8de9c3d884f3389764cbfd7072c65.jpg Audi and SAIC Group are teaming up to accelerate the development of a brand-new electric vehicle tailored to meet the demands of Chinese consumers for high-end electric smart connected cars. This collaboration leverages the strengths of both parties to bring this innovative product to market swiftly.

According to Mr. Werner Zeitz, President of Audi China, this partnership with SAIC Group is a pivotal strategy tailored specifically for the Chinese market.

Recognizing the divergence between Audi's global product portfolio and the specific requirements of the Chinese market, Audi has opted to establish a new joint venture with a local enterprise.

It's worth noting that this collaboration with SAIC goes beyond mere badging; rather, it involves integrating Audi's DNA deeply into the SAIC platform.

Ultimately, this new vehicle will penetrate niche markets in China that were previously untapped by Audi. s_94d2129e5b824d42a813939c3c6d2e60.png