On March 19th, it was reported that Xiaomi Group released its 2023 financial report, achieving a doubling of profits for the full year.
According to media reports, Lu Weibing, President of Xiaomi Group, responded to questions about the pricing and goals of Xiaomi cars during the 2023 full-year performance communication meeting.
Lu Weibing stated that the pricing of Xiaomi's SU7 electric car may be somewhat high, but after seeing the unveiling, everyone will acknowledge the pricing.
Lu Weibing introduced, "Xiaomi's internal goal is to rank in the top three of the pure electric luxury sedan single-product market." However, he also emphasized that, compared to sales volume, Xiaomi cares more about user experience and word-of-mouth.
It is understood that the Xiaomi SU7 will officially launch on March 28, with the claim "On sale means delivery, and delivery means volume."
At the same time, 59 stores in 29 cities across the country will start the Xiaomi SU7 experience on March 25, including cities such as Beijing, Shanghai, Guangzhou, Shenzhen, Ningbo, Wuxi, Chongqing, Wuhan, Hangzhou, Zhengzhou, and Xiamen.
It's important to note that March 25th is for the static experience of the Xiaomi SU7; test drives can only be arranged after the official launch event.
