As the Golden Week came to an end, the first-ever national "May Day · Metaverse Festival" initiated by Shengyang Wuyue ended gloriously with thunderous applause! In this unprecedented digital cultural and tourism feast, the "Traveling the Galaxy" app created a vivid metaverse digital world for visitors with cutting-edge AR navigation, stunning AR shows, creative AR photography, and a cool metaverse exhibition hall. During the May Day activities, the "Traveling the Galaxy" app saw a 16.8-fold increase in user activation!
This "May Day · Metaverse Festival" was not only a pinnacle showdown between technology and culture but also a magnificent charge for the metaverse cultural tourism industry. The resounding success of the event has set a new milestone for the digital upgrade of the cultural tourism industry, showcasing the tremendous power of Shengyang Wuyue in the digital era!
During this "May Day · Metaverse Festival," Shengyang Wuyue aimed to link scenic spots nationwide, striving to create a grand event in the cultural tourism industry that rivals the "Double Eleven" and "Double Twelve" shopping festivals, allowing more people to appreciate the charm of the combination of cultural tourism and digital technology. In order to allow visitors to fully experience this unprecedented digital celebration, Shengyang Wuyue provided 100,000 pairs of high-quality Bluetooth headphones free of charge to a hundred cooperating scenic spots during the event, enabling visitors to explore the metaverse while enjoying a high-quality audio-visual feast.
Currently, the new way of vacationing in the cultural and tourism metaverse has become a trend. This innovative format, bridged by cutting-edge technologies such as AI, AR, and MR, transcends the gap between reality and the virtual world. It transforms originally static cultural landscapes into dynamic interactive scenes, liberating traditional cultural displays from the constraints of physical space. Natural scenery, historical artifacts, cultural heritage, and more are digitally revitalized, vividly presented, offering visitors a fully immersive experience engaging their visual, auditory, and emotional senses.
During the May Day holiday, Shengyang Wuyue, leveraging its strong research and development capabilities and breakthrough technological innovations, iterated and upgraded its product features to enhance the tourist experience. With various distinctive metaverse functional modules such as AR navigation, immersive guided tours, AR shows, AR photography, and metaverse exhibition halls on the Traveling Galaxy app, Shengyang Wuyue created an immersive metaverse festival scene for the scenic spots and tourists by integrating online and offline cultural and tourism resources. This added a unique "digital flavor" to the May Day holiday, injecting new vitality and momentum into the traditional tourism industry.
During the five-day holiday period, the Traveling Galaxy app, with its highly innovative metaverse features, successfully attracted a large number of users' attention and downloads. According to incomplete statistics, visitors from hundreds of scenic spots nationwide participated in activities through the Traveling Galaxy app developed by Shengyang Wuyue. The app saw a 16.8-fold increase in user activation and a 5.1-fold increase in daily active users! Users' immersive experiences online received positive feedback, with some KOCs and KOLs climaxing the event through live streaming and videos, resulting in a total online exposure of over 60 million!
The grandeur and profound impact of this event are unprecedented, sparking widespread attention and lively discussions across various sectors of society. National authoritative media such as China Net and Xinhua News Agency have lavishly praised the event, with official channels actively sharing related reports, highly commending the creativity and outstanding results of the event.
These data fully demonstrate the extensive coverage and far-reaching influence of the "May Day · Metaverse Festival." Such participation has brought a dual enhancement of traffic and experience to the cooperating scenic areas, greatly boosting their attractiveness and word-of-mouth dissemination.
In terms of accelerating technological innovation in cultural tourism, Shengyang Wuyue has always been at the forefront of the industry. In this event, Shengyang Wuyue integrates metaverse technology with tourism both online and offline, significantly expanding the experience and possibilities of travel. It also promotes various aspects of social interaction, scenic innovation, and economic benefits, ushering in a new future for the tourism industry.
Specifically, the AR navigation of the Star River app can achieve centimeter-level precision positioning. Visitors can directly use the app to search for specific attractions, food, restrooms, and other locations, greatly enhancing the efficiency and experience of their visit. Through immersive guided tours, visitors can access comprehensive information about the attractions in real-time. Many users have expressed that the vivid expert commentary feels like embarking on a dialogue across time and space. Compared to the superficial sightseeing of the past, this experiential travel is more enriching and valuable.
The AR photo-taking feature is undoubtedly a highlight for families visiting scenic spots. When exploring attractions, using the AR photo-taking feature, children seem to open a door to a magical world, taking intimate photos with various digital cute pets, time-traveling with classic IP historical figures, or engaging in fun interactions with beloved anime characters. This combination of virtual and reality in photography enhances visitors' enjoyment and further innovates new modes and scenes for the integrated development of culture and tourism.
The Illusion Realm AR Show event uses magical augmented reality effects to transform ordinary locations into stunning tech showcases. The digital roaming space and metaverse exhibition halls connect online social networks, creating a parallel virtual digital world alongside the real one. Manipulating personal 3D virtual avatars allows for seamless transitions and interactions between the virtual and real worlds, enhancing visitor engagement and interactivity.
The widespread participation and significant impact of this event fully demonstrate the immense potential of technology in empowering cultural tourism. Based on the Traveling the Galaxy platform, the event not only creates a metaverse touring experience with stories, scenes, content, creativity, and warmth for scenic areas and visitors but also symbolizes a new era of collaboration between Shengyang Wuyue and numerous scenic spots!
Shengyang Wuyue's "May Day · Metaverse Festival" initiated in May undoubtedly set a benchmark for the industry. This event is also a successful practice in promoting the establishment of the Metaverse Alliance by Shengyang Wuyue. As a pioneer in the industry, Shengyang Wuyue not only blazes the trail but also aims to co-build an integrated ecosystem. They aspire to establish a Metaverse Cultural Tourism Alliance with peers, create an industry think tank, and help scenic spots achieve digitization and technological advancement. With more partners joining in the future, under the leadership of Shengyang Wuyue, the Metaverse Festival is poised to become a guiding light for industry development. The cultural tourism industry is expected to usher in a golden age of innovative win-win cooperation!
