On April 21, Tesla China announced a reduction of 14,000 yuan across all models. Following this adjustment, the starting price of the Model 3 is now below that of the Xiaomi SU7 Pro.
According to the Tesla China official website, the starting price for the rear-wheel-drive version of the Model 3 was originally 245,900 yuan, but has been adjusted to 231,900 yuan.
The long-range all-wheel-drive version of the Model 3 was priced at 285,900 yuan, but has now been adjusted to 271,900 yuan.
In comparison, the Xiaomi SU7, SU7 Pro, and SU7 Max are priced at ¥215,900, ¥245,900, and ¥299,000 respectively.
In addition, the price of the Model Y rear-wheel-drive version has been reduced to 249,900 yuan, the price of the Model Y Long Range version has been reduced to 290,900 yuan, and the price of the Model Y Performance version has been reduced to 354,900 yuan.
At the Xiaomi SU7 launch event, Lei Jun consistently compared it to the Model 3, highlighting its superiority in several key metrics.
Before revealing the price of the Xiaomi SU7, Lei Jun posted on Weibo, saying, "I saw rumors that Tesla will raise prices on April 1st. Tesla is really impressive. In the current electric vehicle market, competition is so fierce, only Tesla dares to raise prices. The Model 3 is currently priced at 245,900 yuan. If we roughly calculate based on the operating profit margin from financial reports, it would also need a price of 223,000 yuan to break even."
He stated that the Xiaomi SU7 Standard Edition surpasses the Model 3 in configuration and materials, with significantly higher initial procurement costs. Regarding pricing, there is indeed some pressure, and he hopes everyone understands.
