With the unpredictable weather since the onset of spring this year, characterized by significant temperature fluctuations day and night, the phenomenon known as "spring backlash" is particularly evident in northern regions. Many consumers have postponed their plans to purchase spring clothing and instead opted for off-season warm clothing, embodying the concept of "keeping warm in spring and enduring cold in autumn." Consumer data from JD.com shows that in the past week alone, sales volume in the down jackets category has increased by 200% compared to the same period last year, while the overall sales volume of warm clothing, including shoes and apparel, has surged by 94%.
Experts advise that due to the fluctuating temperatures in early spring, until the temperature stabilizes around 15℃, it is advisable for the elderly, children, pregnant women, as well as those with cardiovascular and respiratory chronic diseases, not to hastily reduce their clothing layers. Dressing in layers during spring allows for easy adjustment to temperature changes. Additionally, it's recommended to wear thin layers underneath thicker ones, gradually shedding layers as the day warms up. Shoes should also provide adequate warmth, avoiding early exposure of ankles or wearing overly thin socks. Finding a balance between warmth and breathability is crucial.
For instance, lightweight options such as the Teenie Weenie bear hooded down jacket and the Duck Duck fashionable down vest for outerwear, paired with comfortable fabric innerwear like the Ubras double-layer warm base shirt set and the Banana Inside 302++ antibacterial thin fleece warm suit, can meet the dressing needs for various occasions including commuting and outdoor leisure. Snow boots and fleece-lined shoes can be added to the wardrobe, with options like MLB New York Yankees retro boots, Belle over-the-knee elastic boots, and ECCO chunky heel women's boots being relatively lightweight choices.
The weather forecast indicates that the widespread rain and snow in the northern regions have greatly diminished, with the focus of cooling shifting to the Jiangnan and South China regions. Particularly in South China, temperatures are experiencing significant fluctuations, with highs followed by rapid drops in temperature. Friends in the southern regions should pay attention to adjusting their clothing accordingly. Coincidentally, as the JD Fashion & Beauty 3.8 Festival kicks off, you can browse through a variety of warm clothing and spring attire by searching for "New Outfits" on the JD app.
