Recently, Lei Jun showcased the voice-controlled car function of the Xiaomi SU7 on his personal Douyin (Chinese version of TikTok) account. He even remarked, "I guess you could say I'm a somewhat well-known influencer on Douyin now."
In the comments section, a netizen joked, "With over 18 million fans, you're not just a bit famous anymore, you're seriously popular. You should consider taking on some advertisements; it could boost your income significantly." "Redefining what 'a bit famous' means," and so on.
Before the deadline, Lei Jun had 18.587 million followers on Douyin, with a total of 270 posts and 53.927 million likes.
It's reported that on April 18th, Lei Jun went live on Douyin to respond to questions about whether his attire imitated Musk or Jobs and addressed rumors about his "cool" demeanor.
This was also Lei Jun's first live broadcast addressing Xiaomi's car venture, with over 100,000 viewers and more than 190 million likes.