Wang mentioned that for those seeking stronger performance and better build quality, they have the K70 starting at 2399 CNY. And for those desiring a large battery with decent performance, there's the K70E starting at 1799 CNY.
Introducing another product between these two would lack significant purpose if it closely resembled them.
The positioning of the Redmi Turbo 3 prioritizes creating a flagship performance device. Performance is the cornerstone of all experiences, and stronger performance ensures better experiences. Thus, they spared no expense in crafting a combination of flagship features like the "Snapdragon 8s+Raging Engine 3.0+Ice-sealed Cooling." Simultaneously, they acknowledged that many users cannot tolerate phones that are both thick and heavy, leading to fatigue during prolonged use.
Considering these factors, they defined the Turbo 3 as a product. This year, upstream costs have surged, and product design complexity has increased, especially in the 2000-yuan price segment, which is the most challenging.
Therefore, they have prepared a diverse product lineup, hoping users can find the right fit for themselves.
