On April 15th, it was announced that JD.com will invest 1 billion CNY in cash and 1 billion CNY in traffic to bolster short video content, attracting more original creators and high-quality content institutions.
This announcement immediately caught the attention of netizens, who have been increasingly vocal about their desire for Liu Qiangdong to host a live broadcast. Many are eagerly anticipating such an event.
In response, a JD spokesperson stated, "Preparation is underway, and we will appear in a new form. Please stay tuned."
Netizens are eagerly awaiting the official response, with some expressing, "Liu Qiangdong is a naturally engaging figure. Among the top executives of internet companies, he has a straightforward and down-to-earth personality. If he really goes live, the explosive scene is beyond imagination..."
According to previous reports, JD.com will invest 1 billion CNY in cash and 1 billion CNY in traffic as incentives to attract more original creators and high-quality content institutions.
According to a relevant spokesperson, outstanding video creators are essential for the prosperity of the content ecosystem. JD.com is offering incentives to recruit more talented individuals and institutions to produce more professional and engaging content.
