April 8th - According to insiders, Tesla had initially planned to launch a low-cost electric vehicle priced at $25,000, aiming to expand its market share and drive the adoption of electric cars. However, recent reports suggested that Tesla had decided to scrap this plan.
In response to these reports, Tesla's CEO Elon Musk swiftly refuted them, vehemently denying the authenticity of the claims and accusing the media of spreading "falsehoods."
Earlier, there were media reports indicating that Tesla was planning to introduce an affordable electric vehicle to meet the demands of a broader consumer base. However, Tesla seems to have shifted its strategic focus, allocating more resources to the development of autonomous driving for its Robotaxi initiative.
During an investor conference in January this year, Musk explicitly stated that Tesla planned to start production of the low-cost model at its Texas factory by the latter half of 2025. Nevertheless, surprisingly, insiders revealed that Tesla announced the decision to abandon the Model 2 during an internal meeting at the end of February this year.
Industry analysts speculate that Tesla's decision may have been influenced by the slowing demand for electric vehicles in the U.S. and Europe, as well as the intense global competition among Chinese electric vehicle manufacturers. Tesla needs to reassess market trends and adjust its strategy to adapt to the ever-changing market environment.
As early as 2006, Musk proposed that Tesla should first manufacture luxury models and then utilize the profits to support the development of a "low-cost family car." However, with changes in the market environment and adjustments in company strategy, Tesla now appears to be more inclined to seek new growth opportunities in the autonomous driving taxi sector.
Although this decision may disappoint some consumers who were anticipating a low-cost electric vehicle, Tesla's investment in autonomous driving taxis may bring new opportunities for the company's development. Tesla will continue its commitment to advancing electric vehicle technology and exploring new business models to meet evolving market demands.
