On March 8th, according to domestic media reports, Meng Yutong recently gave an interview, discussing her income as a blogger.
She mentioned that the most expensive thing she bought for her mother after starting work was jewelry. "I let my mom use my card to buy whatever she wanted. At that time, I felt a sense of achievement, like a domineering CEO."
Regarding her income after transitioning to a blogger, Meng Yutong stated that she can't disclose it, considering it as commercial confidentiality.
When asked about her current situation, Meng Yutong mentioned that many MCN agencies have contacted her, but she hasn't signed with any because she feels that signing with an MCN might limit her freedom. She still enjoys handling her work independently.
Talking about the future, she expressed openness to all possibilities, including re-entering the workforce or starting her own business while continuing her career as a blogger.
It is noteworthy that Meng Yutong's journey has been quite remarkable. In April 2021, she, as an undergraduate student at Zhejiang University, gained recognition from Dong Mingzhu. In July, she went from being an intern to the secretary of the chairman directly.
However, on May 11, 2023, Meng Yutong announced in a video that she had resigned from Gree and would continue her studies, applying for graduate school.
Currently, Meng Yutong has over 4 million fans across various platforms. A senior figure in the e-commerce industry revealed that Meng Yutong charges between 180,000 to 220,000 RMB for each advertisement on Xiaohongshu platform.
She has posted as many as 21 "creative advertisement" videos on Xiaohongshu. Calculating at this rate, she could earn over 4 million RMB in half a year.
This is just the income from one platform. If we include other platforms such as Douyin and Weibo, her advertising revenue is likely to exceed 10 million RMB.
