As spring arrives, the tech world is also welcoming a new wave of launch fervor. This innovative March, the unveiling of the Xiaomi car is undeniably the center of attention. However, aside from this major highlight, other tech innovations have equally captivated a wide audience.
Next, let's dive into each one of them.
March 14: Asus Zenfone 11 Ultra Launch Event
As of now, most details about the configuration of the Asus Zenfone 11 Ultra have been revealed, showcasing impressive hardware specifications. The new device will feature a 6.78-inch Samsung AMOLED flexible display with a resolution of 2400 x 1080 pixels, supporting a maximum refresh rate of 144Hz and incorporating adaptive refresh rate technology ranging from 1 to 120Hz.
In the visuals, the Zenfone 11 Ultra is set to feature a rear 50MP main camera (Sony IMX890, 1/1.56 inch, OIS), a 32MP telephoto lens (with 3x optical zoom, OIS), and a 13MP ultra-wide lens (offering a 120° field of view). For the selfie camera, it employs a 32MP lens.
Additionally, the Zenfone 11 Ultra is powered by Qualcomm's third-generation Snapdragon 8 mobile platform, with configurations going up to 16GB of LPDDR5X RAM and 512GB of UFS 4.0 storage. It's equipped with a 5500mAh battery, supporting 65W wired fast charging and 15W wireless charging.
It's interesting to note that there are rumors suggesting that the design inspiration for this phone comes from the ROG Phone 8, and the two share quite a resemblance in terms of appearance and configuration.
March 14-15: Huawei China Partner Conference 2024
Compared to last year's theme of "Born from Gathering, Ambition in Unity," this year's conference revolves around "Born from Gathering, Empowered by Digital Intelligence." The event features numerous main forums and sub-forums, accompanied by an expansive exhibition hall spanning over 30,000 square meters. It serves as a focal point for showcasing Huawei's innovative achievements across various product lines and cutting-edge solutions developed in collaboration with key partners. Notably, Huawei anticipates the participation of over 30% new partners in this year's conference.
Additionally, according to Huawei's official announcement, this conference will systematically explain its partner policy and incentive program. It will comprehensively introduce an end-to-end upgrade of the "Partner + Huawei" system in research, marketing, sales, supply, service, and management. Together with partners, it will explore and showcase the digital transformation upgrade of the "Partner + Huawei" system. Moreover, it will introduce new solutions and market-fit products for the NA, commercial, and distribution markets.
March 18: Qualcomm Snapdragon's flagship new product launch
Although Qualcomm has not yet announced which new products will be released at this launch, leaks suggest that the event will introduce the Snapdragon 7+ Gen3 and Snapdragon 8s Gen3 mobile platforms. It is expected that the former will debut with the OnePlus Ace 3V, and the latter with the Xiaomi Civi 4.
It's reported that the Snapdragon 7+ Gen3 adopts the same CPU architecture as the Snapdragon 8 Gen3, including the complete Cortex-X4 prime core, Cortex-A720 performance cores, and A520 power-efficient cores, along with a new Adreno 735 GPU running at 9xxMHz.
As for the Snapdragon 8S Gen3, it's expected to feature a CPU architecture comprising one 3.01GHz Cortex-X4 prime core, four 2.61GHz Cortex-A720 performance cores, and three 1.84GHz Cortex-A520 power-efficient cores, coupled with an Adreno 735 GPU.
On March 18th, the Honor Magic6 Ultimate Edition and Magic6 RSR will be unveiled during a launch event.
Honor has already revealed some information about the Honor Magic6 Ultimate Edition and Magic6 RSR. Both models will come equipped with a newly upgraded single-camera-grade super dynamic Falcon Eye camera, debuting the industry-grade LOFIC technology. It claims to effortlessly capture stunning images, whether it's during sunrise, sunset, or challenging backlit scenarios.
According to the official posters, the Honor Magic6 Ultimate and Honor Magic6 RSR, equipped with LOFIC sensor technology, can achieve a single-lens reflex-level 15EV ultra-high dynamic range, with a dynamic range increased to 600%.
Previously, the official announcement revealed that the Honor Magic6 Ultimate comes in two colors, Sky Purple and Ink Rock Black. Judging from the poster images, the camera module of this device features a rectangular design, with lines extending from both sides of the module to the top and bottom of the device. The body is crafted from a premium matte leather material.
Honor CEO Zhao Ming introduced, "Sky Purple, inspired by the sky's color during the sunset at the Qilian Snow Mountain, with a touch of light purple reflecting on the sky as the sun sets. Simultaneously, it combines the marvelous scenery of the Qilian sunset with the classic texture of TOGO leather, seamlessly blending beauty and luxury. Another color is the Inkstone Black, a representation of sophistication and texture, inspired by the Black Stone City in western Sichuan. It depicts the unique moonlight scattered on the pitch-black, ink-like rocks, reflecting the exquisite beauty of western Sichuan's hidden gem."
March 22nd: Microsoft New Product Launch Event
The theme of this event is "The New Era of Office," focusing on the introduction of new AI features such as Copilot, Windows, Surface, and more.
In addition, Microsoft is set to unveil a new version of the Win 11 Paint app. This revamped drawing software not only embeds advanced image editing and rendering tools but also aims to integrate a range of AI features relying on NPU functionality. Users will soon be able to effortlessly leverage this software, utilizing powerful AI capabilities to directly process high-level images, thereby significantly enhancing productivity and creative expression.
Apart from the drawing tool, Microsoft is also introducing an advanced version of Copilot called "AI Explorer." This software boasts powerful functionality, transforming user actions on the computer into searchable natural language moments. Users can easily open various recorded moments, including conversations, documents, web pages, and images, through simple searches.
March 25th: Black Shark Peripheral New Product Launch Event
Officially announced, the event will feature the launch of the "Black Shark Frost Cooling Clip 4," hailed as the "benchmark for lightweight radiator cooling."
Last May, Black Shark Accessories launched the "Black Shark FunCooler 3 Pro Magnetic Version". It's reported that this cooler can achieve a cooling power of up to 20W, reducing temperatures by an impressive 35°C.
Looking back at Black Shark's history, since the launch of their last gaming phone, the Black Shark 5 Pro in April 2022, their gaming phone product line has gone into a long period of silence. In the meantime, Black Shark had once teased a launch event that many were eagerly anticipating, hoping to see a new phone unveiled. However, unexpectedly, that event did not introduce a new phone but instead launched an energy drink, catching everyone off guard.
As for the vivo X Fold 3 series, moto X50 Ultra, and OnePlus Ace 3V (not yet officially announced, likely to be launched by the end of March),
Although the official announcement dates for these three models have not yet been confirmed, based on various leaks, they are very likely to meet us later this month.
According to the information revealed by blogger @BaldPanda, the vivo X Fold 3 series is set to offer at least two classic color options for consumers to choose from: black and white. The maximum storage configuration available is 16GB RAM and 1TB internal storage. In comparison to its predecessor, the new generation vivo X Fold 3 maintains the classic style in terms of color options and may also introduce additional versions with suede material in other colors.
In terms of specifications, as leaked by "Digital Chit-Chat Station," the standard version of the vivo X Fold 3 will be powered by the Snapdragon 8 Gen2 mobile platform, while the Pro version is expected to feature the Snapdragon 8 Gen3 mobile platform. The standard version boasts a 6.53-inch external screen and an 8.03-inch internal screen. The rear camera setup includes a 50-megapixel main camera, a 50-megapixel ultra-wide-angle lens, and a 64-megapixel telephoto lens.
The specs of the Moto X50 Ultra are definitely worth mentioning. It's expected to feature the Qualcomm Snapdragon 8 Gen 3 mobile platform, with 12GB of RAM, and boasts a 6.7-inch FHD+ 165Hz OLED curved display. In terms of camera setup, the new device will not only have a 50MP main shooter but also an ultra-wide lens and a telephoto lens. Moreover, the Moto X50 Ultra is likely to come with a 4500mAh battery, supporting 50W wireless charging and 120W wired charging.
As for the OnePlus Ace 3V, as mentioned before, it's set to debut with the Snapdragon 7+ Gen 3 mobile platform. Also, the new device will break away from the family design that's been followed for several generations, opting instead for a vertical triple camera setup. The back includes a periscope lens and the Hasselblad brand logo. The camera module is vertically arranged on the right side of the phone, and there's also a pill-shaped LED flash added.
March 28: Xiaomi Car Launch Event
Without a doubt, the most anticipated launch event this month is the Xiaomi Car. Since its official announcement last year, its popularity has continued to soar, forcing Xiaomi officials to repeatedly step forward to clarify various unfounded rumors about the Xiaomi Car.
According to the official Weibo account of Xiaomi, "The Xiaomi SU7 will be delivered as soon as it hits the market, with production ramping up immediately upon delivery. Reservations for a first-hand experience are now open in 59 stores across 29 cities nationwide, and registration is already underway." The first batch of cities where stores are open includes Beijing, Shanghai, Guangzhou, Shenzhen, Wuhan, Hangzhou, and 23 others, with Beijing alone hosting 6 stores.
Regarding the Xiaomi SU7, the only piece of crucial information yet to be revealed is its price. The pricing of the new vehicle will directly impact its competitiveness in the market and consumers' purchasing decisions, making it a focal point of attention. As the release date approaches, this mystery is expected to be unveiled soon.
