On March 4th, JD.com issued a merchant announcement, further optimizing the open platform's free shipping rules. Building upon the existing 90% of third-party products already enjoying free shipping, JD.com extends the offer to nearly 10% more third-party products, with a maximum of 59 CNY for free shipping by the end of March (Note: Excludes special items and remote areas). Notably, all kitchenware products across categories are now eligible for free shipping, regardless of purchase amount. Specifically, when consumers purchase cooking pots and pans, water vessels, tea sets, tableware, kitchen gadgets, wine glasses, and baking utensils in the kitchenware category, they can enjoy free shipping regardless of the amount spent, which truly saves money. For example, the Xiaomi Pocket Thermal Cup, which keeps beverages hot or cold for up to 6 hours, is suitable for year-round use. Its compact and lightweight design allows you to carry it in your pocket for easy access to water. Available in refreshing colors like Water Moon Green and Smoke Apricot Pink, it's priced at just 39.9 CNY on JD.com.
Another popular item is the Yihu Glass Tea Cup, made with thick and heat-resistant materials. Its dual-use lid prevents dust and can be used as a coaster, and its simple yet stylish design is priced at only 26.8 CNY after JD.com's billion-dollar subsidy.
The Green Apple Wine Pourer Set, made from premium crystal glass, is both aesthetically pleasing and practical, adding a sense of ceremony to gatherings with friends and family. Priced at 19.9 CNY on JD.com, all three of these bestselling items are eligible for free shipping. Enjoying free shipping, popular kitchenware items include the Supor stainless steel milk pot, proficient in soup-making, heating milk, and cooking noodles. Made with safe and healthy materials, it's particularly suitable for making baby food, available on JD for only 49 CNY. If you're looking to add new bowls to your home, you can opt for the cute and adorable Pelson noodle bowl, featuring various cartoon characters such as dinosaurs, bears, and cows, making mealtime more fun, and it's only 10.8 CNY with free shipping. There's also the Meizhuo food-grade bento storage box, with strong sealing to lock in freshness, making it the top choice for office workers and students to bring their meals, available for just 12.9 CNY with free shipping. In addition to kitchenware, household daily necessities such as hangers, towels, umbrellas, and fruit trays also support free shipping, providing consumers with a better shopping experience. In the past, items like teacups, beer mugs, water pitchers, oil pots, and bowls, which are low-priced and small, often incurred extra shipping fees if they didn't meet the minimum threshold for free shipping. Sometimes, these additional shipping costs could even exceed the price of the items themselves, increasing the overall cost of shopping. With this recent service upgrade, all kitchenware items now qualify for free shipping, regardless of their size or price tag, making shopping more economical and reducing decision-making time for consumers, thus making the shopping experience more relaxed and worry-free.
In early 2024, JD.com has been consistently focusing on service upgrades. Just last week, JD.com upgraded its "free doorstep returns and exchanges" service, where regardless of the size, weight, or quantity of supported items, returns and exchanges are shipped for free. By the end of this year, this service is expected to cover over 90% of third-party products. This recent optimization of the free shipping policy not only expands the range of merchants offering free shipping but also lowers the threshold for free shipping. Especially noteworthy is that all kitchenware items now ship for free, further pushing the boundaries of service excellence and offering consumers a more cost-effective and stress-free end-to-end shopping experience, allowing them to embrace a renewed and better quality of life without any financial pressures.