Recently, several fishing enthusiasts revealed online that JD.com is planning to charter a large fishing vessel to travel to the Yongle Islands in the Xisha Islands of the South China Sea for fishing activities, broadcasting the entire journey live. According to netizens who shared the information, they spotted a fishing vessel with JD.com branding at Tanmen Port in Hainan, revealing that the ship would head to the Yongle Islands for fishing activities, all to be broadcasted live.
Upon release, the disclosure sparked considerable discussion. Many netizens speculated whether JD's live-streamed fishing expedition would bring about a significant breakthrough in the diversity of its content broadcasting ecosystem. Some even posed the question: Can JD directly deliver the fish caught by its procurement staff to consumers?
According to a spokesperson from JD Fishing Procurement, JD's chartered voyage this time is joined by several renowned fishing experts, including Liu Zhiqiang, Jiajia Xiaobiaomei Ailuya, Xu Liang, Xiaozhuzi, Luya Note King, and Wang Haiwei. They will embark on a sea fishing trip to the famous domestic sea fishing destination, Yongle Archipelago. The entire fishing expedition will be broadcast live simultaneously on April 17th at 16:00 in the JD Apparel and Beauty Procurement live stream room.
It is reported that this fishing live streaming event will also bring multiple benefits and gifts, including randomly giving away freshly caught big fish to consumers, as well as super value benefits such as 1 CNY flash sales. Open the JD app and search for "fishing live streaming" to enter the fishing venue and make live streaming appointments.
