On April 17th, multiple domestic media outlets reported that influencer Fei Fei Yi Bei Jiu passed away on April 15th at noon in a hospital due to a sudden heart attack, at the age of 34.
Fei Fei Yi Bei Jiu's content primarily focused on alcohol reviews, garnering millions of followers across various social platforms. His social media signature read, "Tried thousands, always one short."
In the comments section, netizens mourned: "He was the first alcohol blogger I followed, really liked his relaxed vibe."
Fei Fei Yi Bei Jiu's wife expressed gratitude: "Thank you to everyone who has helped us. I will make sure our daughter remembers your kindness and love. Such love isn't something everyone will experience."
"I won't monetize his passing, and as for what comes next and how to navigate it, I may need some time to consult with industry peers and to pull myself out of extreme sadness," she added.
"Both he and I were very dignified people, and we hope that while remembering him, everyone won't indulge excessively. He would be upset, and so would our daughter. Lastly, please take care of yourselves and get regular check-ups."
