On May 2nd, according to reports from multiple domestic media outlets, during the May Day holiday, Hanfu has become a beautiful scenery on the streets of Xi'an.
Tourists dressed in Hanfu can be seen everywhere in the streets and alleys of Xi'an. Hanfu makeup artists mentioned that about 20 customers visit their stores in a day, with an increasing number of tourists favoring Hanfu.
Some netizens commented: "In Xi'an, you see a princess every three steps and a noble consort every five steps."
Public reports indicate that since last year, Hanfu has emerged in a "viral" manner. Whether in offline tourist attractions, fashion weeks, or online short videos and e-commerce platforms, the presence of Hanfu can be seen everywhere, making wearing Hanfu a new trend in mass dressing in recent years.
Data from multiple e-commerce platforms shows that the search volume for Hanfu has surged since January this year, with the horse-face skirt becoming the most popular item in the Hanfu category.
According to clothing industry analysts, the recent "Hanfu craze" reflects that consumers are increasingly appreciating traditional culture and are more willing to spend on it. In the future, both Hanfu and modified Hanfu are likely to continue growing.
