In general, achieving a shipment volume of over ten million units in the mobile phone market indicates significant strength for the model, or even the entire series.
Moreover, for users who are hesitant about choosing a new phone, they can blindly follow the trend and consider this series. In such cases, the experience is often smooth.
However, such models are really rare. Even for mainstream brands, achieving such numbers in a short period is quite challenging.
But what's unexpected is that the analysis firm TechInsights has released a report stating that the Huawei Pura 70 series is expected to ship over 10 million units in 2024. So, why can this be predicted? Here are five reasons that I believe are crucial.
Firstly, the camera's advantages are overwhelming. The appeal of just the retractable lens is compelling. Once you open the camera, the lens pops out immediately, with high speed but minimal amplitude. If you're not paying close attention, you might not even notice this process.
Moreover, the Huawei Pura 70 Ultra boasts an F1.6 aperture for its main camera, which is currently the largest among smartphones using a 1-inch sensor.
The key here is that the Huawei Pura series is focused on photography, and with the support of XMAGE imaging, the resulting effects naturally carry significant weight.
Furthermore, the entire series features ultra-high-speed snapshot capabilities. Users don't need to fuss with intricate settings; they can simply press the shutter button to capture swift moments, which is also one of its selling points.
The launch of the Kirin 9000S processor stirred up considerable excitement in the market, and now with the introduction of the Kirin 9010 processor, the product's appeal has been further strengthened.
Moreover, with the new processor, the product's network performance has also been improved. In the environment of broadband mobile cards (unlimited speed, sharing base stations with China Mobile), Huawei achieves a downlink speed of 152 Mbps, whereas the 8 Gen3 phone achieves 148 Mbps in the same conditions.
Simultaneously, the latency of the Huawei Pura70 series is only 13ms, whereas the 8 Gen3 phone has 19ms. However, the uplink speed of the 8 Gen3 phone is actually higher than that of the Huawei phone.
Nevertheless, whether in terms of core configuration or network speed, the Huawei Pura70 series meets the usage needs of many users.
The Huawei Pura70 series has received a significant upgrade to HarmonyOS 4.2, with substantial improvements in both user experience and functionality.
Additionally, the latest version of Ark Engine introduces new dynamic effects, including support for real-time blur effects on the control center background. Importantly, this new feature may not be extended to the Mate60 series initially.
This implies that the new device may temporarily enjoy exclusive access to this feature, and with the support of system optimization, various selling points of the product become exceptionally strong.
Moreover, future updates to the HarmonyOS Star River version are expected, which should further enhance smoothness and functionality, making it even more compelling.
Point Four: Belated Return
To be honest, the success of the Huawei Pura 70 series owes much to its precise market positioning, marketing strategies, and the accumulation of its user base over time.
It's worth noting that it's been quite a while since the release of the Huawei P60 series, and many enthusiasts have been eagerly awaiting a breakthrough with the new models.
At this stage, the Huawei Pura 70 series has arrived with robust configurations, meeting the expectations of many enthusiasts, prompting a rush to purchase.
Furthermore, the availability of various models and configurations within the Huawei Pura 70 series caters to different consumer needs, naturally leading to a substantial increase in sales.
Fifth Point: Brand Influence
The release of the Huawei Pura 70 series not only showcases Huawei's own strength but also poses a significant challenge to its competitors. In the high-end smartphone market, Huawei has been engaged in fierce competition with brands like Apple.
The launch of the Huawei Pura 70 series undoubtedly adds new leverage to Huawei in this competition. Its powerful performance, excellent camera features, and outstanding software experience make it an ideal choice for consumers.
Furthermore, Huawei's current brand influence in the domestic smartphone market is unparalleled, making it difficult to find any real competitors. This is a key factor in enhancing its competitive value.
Therefore, some institutions predict that Huawei's smartphone shipments in China will exceed 50 million units in 2024, and its market share will rise significantly from 12% in 2023 to 19% in 2024, reclaiming the top position in the Chinese market.
Considering the above five reasons, it's quite normal for the Huawei Pura 70 series to garner attention. However, whether it can truly reach tens of millions in sales remains to be seen and will likely depend on its subsequent supply volume.
So, here's the question: Do you think the Huawei Pura 70 series can achieve sales of over ten million units? Feel free to reply and discuss.
