Reported by PulseStacks on March 28th, Dongfeng Motor Corporation (referred to as "Dongfeng Corporation") has announced the implementation of the Commercial Vehicle "Leap Project", establishing a Commercial Vehicle Business Division to promote integrated operations in the commercial vehicle sector.
This move follows the implementation of Dongfeng's "Leap Action" for new energy passenger vehicles, optimization of project management mechanisms for new vehicle models, and the "Leap Project" for new energy vehicles. It signifies Dongfeng Corporation's deepening of the "State-owned Enterprise Reform and Enhancement Action" and advancing another significant step in the "Three-Year Action Plan for Transformation and Upgrading". Through strengthening top-level design, promoting specialized integration, it aims to assist Dongfeng's commercial vehicle business in responding to the new competitive landscape of the new energy era.
Dongfeng Corporation Announces Implementation of Commercial Vehicle "Leap Project"
The Commercial Vehicle Division of Dongfeng Corporation will oversee the management of Dongfeng Commercial Vehicle Co., Ltd., Dongfeng Motor Corporation, Dongfeng Liuzhou Motor Co., Ltd., and Dongfeng Special Commercial Vehicle Co., Ltd. (Dongfeng Huashen Automobile Co., Ltd.), and coordinate the management of Zhengzhou Nissan Automobile Co., Ltd. It will gradually promote the integration of commercial vehicle business, drive centralized management of research and development, manufacturing, procurement, and ultimately achieve integrated operation of commercial vehicle business, enhancing resource utilization efficiency, synergy, and core competitiveness facing the market and the future.
As a key measure for Dongfeng Corporation to accelerate the construction of the "4+2" business layout, the Commercial Vehicle "Leap Project" will effectively integrate resources, increase the rate of component commonality, leverage economies of scale in procurement, and enhance cost competitiveness. It will concentrate research and development resources to create more competitive products and promote collaborative operations among various brands to seize segmented markets with differentiation. In the future, Dongfeng Corporation will consolidate and expand its "overall leadership" foundation to create three "individual champions" in heavy-duty, medium-duty, and light-duty commercial vehicles.
Commercial vehicles are gradually transitioning to high-end, customized, new energy, and networked. With the implementation of the Commercial Vehicle "Leap Project," based on a comprehensive layout of pure electric, hydrogen fuel, and hybrid technology routes, Dongfeng Corporation will increase investment in key areas such as new energy and intelligent networking, seize the technological high ground of "next-generation commercial vehicles," drive the industry to accelerate transformation and development, and promote Chinese commercial vehicle brands to achieve a leading market position in the era of new energy.
Dongfeng Accelerates Seizing the Technological Heights of "Next-Generation Commercial Vehicles"
In the face of new trends in industrial development, Dongfeng Corporation insists on taking technological innovation as the core competitiveness for its high-quality development. Under the implementation of the "East Wind Rising" plan and the "Technological Leapfrog" action, Dongfeng has basically achieved independent control over core technologies and resources, laying a solid foundation for its transformation and development in the commercial vehicle field.
In terms of platform construction, Dongfeng Corporation has coordinated the layout of four major platforms: heavy trucks, light trucks, VANs, and pickups. By pooling the advantages of the group's resources, it is vigorously building an industry-leading new energy technology platform for heavy trucks, unifying the development of a skateboard platform for dual commercial and passenger use, which is domestically launched for the first time, achieving decoupling development of software and hardware to meet the needs of VANs, pickups, and high-end electric off-road vehicles. The core performance targets have been met as expected.
In terms of technological innovation, Dongfeng has laid out a comprehensive range of independent motors and electric drive axles for various scenarios, meeting the needs of medium-heavy and light-duty commercial vehicles in various sub-markets. It has already put into mass production and deployment 120kW motors, 5000N·m light-duty, 28000N·m medium-duty electric drive axles. Last year, it also successively deployed 150kW medium-duty, 420kW heavy-duty motors, and heavy-duty electric drive axles with a torque of 40000N·m.
In the field of hydrogen energy, Dongfeng Corporation has developed 70kW, 150kW fuel cell stacks, and 50kW, 80kW hydrogen fuel cell systems, which have been installed and demonstrated on 8-ton, 12-ton, and 18-ton commercial vehicles.
In terms of intelligence, Dongfeng Corporation has been deeply cultivating for ten years, promoting the research and development, production, testing, user experience, and commercialization of intelligent driving products, building a full-stack solution. In the commercial vehicle field, Dongfeng Corporation has conducted intelligent driving demonstration operations with multiple logistics companies and port alliances at home and abroad. Among them, the 5G unmanned tractor "Infinite Star" smart logistics solution has been put into commercial operation.
2024 is a critical year for achieving the goals and tasks of the "14th Five-Year Plan". With the implementation of the commercial vehicle "Leap Project", Dongfeng Corporation will focus on the goals of "position" and "momentum", promote transformation and upgrading, make breakthrough progress, achieve leapfrog development in overall operations, and open up a new chapter in Dongfeng's career development.
