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Duan Ning: All-New Magotan Leading the Way in Mid-to-High-End Sedans

Sat, May 04 2024 09:51 AM EST

Reported by pulsestacks on April 29

During the 2024 Beijing International Auto Show, pulsestacks invited industry leaders, corporate executives, and expert scholars to step into the "AI Real-time Virtual Studio" to collectively explore the breakthroughs and innovations of the new era and new cars in the immersive experiences of Peak Speed, Netaland, and Content Players.

Exclusive Interview with Duan Ning from FAW-Volkswagen at the 2024 Beijing Auto Show (Source: pulsestacks)

On April 25, Duan Ning, Director of ID. and Sedan Content Marketing Center at FAW-Volkswagen Sales Co., Ltd., visited the Netaland "AI Real-time Virtual Studio." He stated that the all-new generation of Magotan (specs | images) is positioned as a leader in mid-to-high-end sedans. The vehicle has undergone a comprehensive update in terms of size, design aesthetics, and intelligent configuration, adopting Volkswagen's latest design language and dynamic elements while maintaining a business-friendly style. In terms of features, the rear seats have exclusive electrically adjustable backrests, ventilation heating, and an 8-point massage function to ensure comfort. In terms of intelligence, it is equipped with an intelligent system developed in collaboration with Huawei, the Qualcomm 8155 chip, and iFLYTEK voice assistant, as well as the DJI Car IQ. Pilot intelligent driving assistance system, creating a highly intelligent fuel vehicle product. ?url=http%3A%2F%2Fcms-bucket.ws.126.net%2F2024%2F0429%2F4e9756fcj00scoyn200cqc0025201btc.jpg&thumbnail=660x2147483647&quality=80&type=jpg

  • Duan Ning, Director of Content Marketing Center, FAW-Volkswagen Sales Co., Ltd.

  • FAW-Volkswagen Unveils Flagship Lineup with Double Innovation in the New Passat B9

  • pulsestacks: First, could you introduce the lineup that FAW-Volkswagen has brought to this auto show?

  • Duan Ning: Hello, this time we have brought all our flagship products, including electric vehicles, totaling seven to eight models. We have just launched the all-new ninth-generation Passat, the ID.7 VIZZION flagship electric sedan, as well as the Golf GTI and other personalized models, catering to a wide range of customer car-buying needs.

  • pulsestacks: Could you highlight the all-new Passat for us?

  • Duan Ning: The Passat, after 17 years of development, each generation being a classic. We position it as a leader in the mid-to-high-end sedan segment, with significant updates in size, design, and intelligent features. In terms of appearance, we have adopted Volkswagen's latest design language, incorporating dynamic elements while maintaining a business-friendly style. In the rear design, we offer the segment's unique electrically adjustable backrest, ventilation heating, and 8-point massage function, ensuring comfort.

In terms of intelligent features, the Passat is equipped with Huawei's 5G communication module, Qualcomm's 8155 chip, iFLYTEK's voice assistant, and the IQ pilot intelligent driving assistance system jointly developed with DJI, making it a highly intelligent product in the field of fuel vehicles.

  • pulsestacks: Each generation of the Passat has caused a huge stir in the automotive market.

  • Duan Ning: Yes, the Passat's reputation speaks for itself, and we hope to put our utmost effort into making it even more perfect. ?url=http%3A%2F%2Fcms-bucket.ws.126.net%2F2024%2F0429%2Fb67e0e81p00scoyqy00o1c001hc00u0c.png&thumbnail=660x2147483647&quality=80&type=jpg Minister Duan Ning from FAW-Volkswagen Sales Co., Ltd. and Director Liu Chang from pulsestacks

Gasoline Cars and Electric Vehicles Join Forces

pulsestacks: Apart from the Magotan, which other model would you like to highlight?

Duan Ning: We have launched multiple products, including the ID. series, covering both sedans and SUVs. The ID.7 has been intelligently upgraded based on the ID.4. Additionally, the T-ROC and TAYRON, these two B-segment SUVs, have also been well-received by users, offering strong power and comfort.

pulsestacks: What recent promotional policies has FAW-Volkswagen introduced?

Duan Ning: We have released some policies in advance, including financial derivative policies, trade-in policies, and cash discount policies, providing a variety of financial policies and trade-in subsidies.

pulsestacks: What are FAW-Volkswagen's sales expectations for 2024?

Duan Ning: We anticipate maintaining a leading position in the automotive industry market with the introduction of new products, including updates and iterations of both gasoline and electric models. We believe the Chinese automotive market requires a balance between gasoline and electric vehicles, and FAW-Volkswagen will work together in both areas.

pulsestacks: Many thanks to Minister Duan Ning for the insightful sharing. We hope our online friends can visit the FAW-Volkswagen booth to learn more.