According to reports, Apple is likely to launch a new generation of Apple Vision Pro in 2026, with the price possibly being around half of the original product.
Since the debut of Apple Vision Pro, speculation about its subsequent iterations has never ceased in the market. The latest buzz surrounding the second-generation product, though unverified, has sparked widespread discussions. According to a post shared by renowned social media user @Revegnus1 last Friday, it is rumored that the second generation of Apple Vision Pro is expected to be unveiled in 2026, with an estimated price range between $1500 and $2500. If this information holds true, it not only signifies a significant reduction in the entry barrier for the new head-worn device, almost half the price of the original $3500 base model, but also indicates Apple's endeavor to expand its market presence in the realm of mixed reality with a more consumer-friendly approach. Of particular note is that the device has already initiated its supply chain process, gradually making its way into China, signaling that its production preparations are on track.
Furthermore, reports from the supply chain suggest that two major players in the storage technology sector, SK Hynix and Samsung Electronics, are collaborating to provide key components for the new version of Apple Vision Pro: LLW DRAM (Low Latency Wide I/O Dynamic Random Access Memory). This high-performance memory module can deliver up to 128GB/s of bandwidth per unit, crucial for ensuring the smoothness and real-time responsiveness of the head-worn device when processing complex images, videos, and running large applications.
