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Tuo Bu Hua Joins JD's "3.8 Wishing Pool" Campaign, Gifting 100 Copies of Her Latest Book to Female Entrepreneurs

Meng Jia Thu, Mar 07 2024 09:57 AM EST

In a recent development, the JD app has launched the "3.8 Wishing Pool" themed event, garnering significant user engagement for wish-making activities. Numerous brands and influential figures from various fields have also participated, granting users exclusive gifts for International Women's Day. Among them, CEO Tuo Bu Hua officially announced her participation in the event through social media. She has pledged to contribute to the cause by gifting 100 copies of her latest work, "Impressive Achievements," to aspiring female entrepreneurs, aiming to support and inspire excellence in women-led businesses. Sff646dee-9a61-4f47-a410-99dbd3b521cc.png Two days before the start of the "3·8 Wish Pool" event on JD.com, a user expressed their desire to receive a book from Teacher Tuobuhua, aiming to motivate themselves to have a more splendid year. Ms. Tuobuhua promptly fulfilled the wish and extended her blessings to the wishful user, saying, "May we all live brightly and work beautifully." This exchange radiated positive energy and heartfelt wishes during the event. ebb01a7e-87a7-4be4-a559-43694536b508.png Ms. Tuo Buhua's latest work, "Well Done," generously shared through this release, marks her second research project on "how to work" following "The Art of Communication." In this new piece, she once again candidly divulges her work methodologies, offering 10 sets of action plans and 46 practical strategies to address workplace challenges. It serves as a valuable working guide for professionals. Scheduled for an exclusive release on March 8th across the entire JD.com book network, you can easily find it by searching for "Tuo Buhua's New Book" on the JD.com app. ac8d79af-ab26-4d47-8e2a-bf4dbb62d48d.png Users can participate in the "3.8 Wishing Pool" activity on the JD.com app by simply clicking on the corresponding icon. They have the opportunity to make heartfelt wishes for themselves and the women around them. The "JD Heartwarming Officials" may randomly select and fulfill these wishes, turning them into meaningful gifts. The activity offers various ways to engage, allowing users not only to make wishes for themselves and others but also to explore the Wishing Square in the bottom-left corner of the venue. Here, they can browse and fulfill the wishes of others.

JD's official platform will randomly select and fulfill 100 wishes from the Wishing Pool each day. Users can also boost the chances of their wishes coming true by sharing and gifting small red flowers to support the wishes of others.

Starting today, users can open the JD.com app, click on the "3.8 Wishing Pool" icon on the page, and actively participate in the event by making heartfelt wishes for themselves and others.