With the first victory of the China University of Mining and Technology men's basketball team, the new season of the Chinese College Basketball League officially kicks off. In the opening match held on February 24th, Quark App made its debut as the official designated intelligent assistant, providing information services such as event updates, campus activities, and smart tools throughout the new season, accelerating the digitalization both on and off the court. This allows college students to not only enjoy the charm of sports but also further enhance their learning and living efficiency.
According to the data, last season saw over 1,000 teams participating in the grassroots stage of the Chinese University Basketball Association League across various provinces and municipalities, with over 1 million spectators attending live and a total of 273 million views through live broadcasts. Additionally, this marks the second year of collaboration between Quark App and CUBAL, with both entities continuing to use basketball as a catalyst to engage young people in sports while serving as their most understanding smart assistant.
Cheng Fei, the head of Quark's learning business, stated: "CUBAL is not just a playing field for athletes but also a stage where young people can unleash their passion and dreams. Quark App will not only provide digital information services but also, in the role of a smart assistant, enhance the efficiency and quality of college students' lives, accompanying them on their journey of growth."
Quark, led by Cheng Fei, the head of Quark Learning Business, made significant strides last year. The launch of the CUBAL special page and the organization of multiple offline campus activities in cities like Kunming, Zhengzhou, and Shenyang garnered the attention of tens of thousands of students, further amplifying CUBAL's influence. Following the victory of Guangdong University of Technology in the Chinese University Basketball League, Quark promptly provided free memberships for cloud storage, scanning, and other services to all students and faculty, encouraging the spirit of perseverance among the university community.
Beyond the arena, as an essential app for college students, Quark not only offers services like search, document management, cloud storage, and scanning but also introduced the "AI Teaching Assistant" feature. This feature provides detailed content such as "key point analysis," "step-by-step explanations," and "summary of answers" through intelligent problem-solving methods and explanations, thereby enhancing the efficiency and quality of self-study among college students.
According to the "2023 Youth Intelligent Efficiency Application Research Report" released by the third-party data agency QuestMobile, individuals under the age of 35 constitute the core user base in the field of intelligent efficiency for work and study. Quark App stands out in the industry landscape of intelligent efficiency with its cross-scenario and multi-domain applications, with the highest proportion of users among students and the new generation of professionals. The app also ranks first in terms of usage duration among young users in the industry.
