On May 12th, the Shanghai Institute of Corporate Culture and Brand Research released the "TBB China Brand Value Rankings (TOP100)", with ByteDance entering the list for the first time with a brand value of nearly a trillion, securing the top spot among the top 100.
In addition, Tencent and Industrial and Commercial Bank of China ranked second and third. Alibaba, Huawei, China Mobile, and others made it to the top ten, ranking fourth, seventh, and eighth respectively.
The rankings show that ByteDance's brand value reached a staggering 923.12 billion yuan, far surpassing other brands.
The previously released "Brand Finance 2024 China Top 500 Brands" report revealed that Douyin's brand value grew by 28%, reaching 84.2 billion US dollars, making it the most valuable brand in China this year.
At the same time, Douyin also ranked 7th among the world's most valuable brands.
